Ranking

Much is written and discussed about improving your website search ranking. Some businesses like Webconfs and that of Chris Thomas specialise in search engine optimisation.  Webconfs has a great list 15 minute checklist of the factors that affect your rankings.

Admin Bandit certainly found that when we turned our attention to improving our ranking for our keywords, the advice of our marketing partner Threesides made a huge difference as we implemented Todd’s advice about anchor text and keyword phrases, to name a few. We then started making sales from around Australia and even some volunteer treasurers overseas found us.

Have you turned your attention to maximising your “organic” search engine ranking? Or are you paying for Google ads for the words which could bring you to the top of the list without paying? What strategies have you implemented to improve your ranking?

Here’s to volunteer treasurers..

Over at the Wonderful Web Women blog, Janet has provided a summary of an interview with blogging guru Pat Marcello. Here is Pat’s recipe for success:-

1. Use WordPress on your own domain (web address).
2. Have your blog on a different domain name to your selling websites (this is preferable but don’t panic if you already have one set up)
3. Even better, have your blog on a different web host or at least different server with your own web host
4. Install the WordPress plugin called SEO All In One
5. Choose between 1 and 3 keywords to base your article / blog post on. You can get a great list from here
6. Write your article using the keywords 2 times for every 100 words (2% keyword density)
7. In the All In One SEO plug in fields you have just installed, put keyword 1 – keyword 2 – keyword 3 in the title
8. Fill in the description field using the 3 keywords
9. Now, the keywords you used in the article / blog post: hyperlink these words to your website that you make money from. These linked words are caller Anchor Text.
10. Important: You only want to link FROM your blog TO your money making site. Don’t link in the other direction as one way links are more valuable.

These sound like great tips, I’m going to add this list of tasks to the lessons to implement what I learnt last week at a workshop provided by Monte Huebsch the ‘Google Guru’ in a seminar provided through the Capital Region Business Enterprise Centre. 

Would be interested to know if there are new things in this list that you haven’t heard of before?

 Here’s to volunteer treasurers