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Archive for the ‘public relations’ Category

Some people find it hard to ask other people for money, even when it’s not for personal gain, but when it comes to not for profit organisations, the responsibility to stay financially viable partially rests on the shoulders of the board.  There are however creative ways to create income without ‘fundraising’. Neil Edgington from Social [...]

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This week a large chemical fire caused chaos in Canberra. In the middle of the night locals were woken by huge explosions and they could see flames rising from the nearby factory building. The problem wasn’t the fire; it was the toxic smoke that was billowing out into the sky. A Sydney Morning Herald report [...]

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Article by Belinda Collins.  First pubished in  Third Sector Magazine. Belinda Collins headed World Vision’s Media and Public Relations team through the Boxing Day tsunami period, raising $80 million in fourteen days and managing the World Cup Asia Tsunami Cricket match. Her step-by-step guide will give you the basic tools you need to be successful [...]

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Not-For-Profit (NFP) organisations need to promote their business in order to continuously attract new members, volunteers, funding and recognition to the cause. But what low cost options are there available to NFP organisations? Firstly look at the talent already operating within your organisation from your board members through to your staff and volunteers. Is there [...]

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The last thing you want if you’ve gone to the effort of writing a press release  for your organisation is to have it end up in a bin in someone’s office, so make sure that it is formatted correctly.  There is a generally accepted layout for press releases.  If you follow that you have a reasonable [...]

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Much of our communication these days is by email.  Minutes of Meetings, newsletters and general updates are all sent online because of the cost savings, ease and immediacy of delivery. How often do your emails bounce?  How often do your newsletters end up marked as spam and never delivered?   If your email stats don’t show you your [...]

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Facebook may not be something that you have considered using for your Not-For-Profit group but it could be what is missing in your communication strategy. Facebook is one of the most active online social communities in the world.  Almost every family will have at least one member who has a Facebook page of their own.  [...]

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… who is the WICkedest of them all. This question was asked last month at the annual WIC Winter Dinner.  Three women in the ICT industry were finalists for the auspicious title of WICked Woman of the Year. Much to my shock, I was announced as the most WICked of them all for 2009! This [...]

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After winning a Macbook Air in a Twitter competition I was on a high! Dr Greg Chapman of Empower Business Solutions – Australian Business Coaching was working on increasing traffic to his very educational small business blog. He offered the best three comments on his blog during the month an HP Officejet Pro 8500 Wireless [...]

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Admin Bandit has just been named the nation’s number one software product for the community sector after its national win at the iAwards, the Australian Information Industry Association (AIIA) ICT industry awards. The award, seen as one the IT industry’s highest accolades, was a great scoop for the local Canberra business, when it won last [...]

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